5 minute video pitch
5 shots with technical explaination

I wanted to showcase teens / students all studying and doing something as a way of an introduction to making my storyboard frames into reality. i thought this was a great way to start as it is the easier route as it was shot in school.
Storyboard frames.




Feedback i was given to by my peers (summarized by AI)
Overall, the feedback highlighted that my pitch was well researched and clearly focused on young adults, with strong visual ideas and evidence of good secondary research. The visuals, movement, and planning were praised, and it was clear that I understood the concept of play and how it links to my target audience. However, improvements were suggested, including reducing the amount of text on slides, shortening titles, and using bullet points to make the presentation feel less heavy. The pitch would benefit from more energy, enthusiasm, and clearer sound delivery. Additionally, the emotional marketing, styles, codes and conventions need to be more specific and purposeful, with clearer explanations of what I want to communicate and why. I also need to better consider my USP and merchandising to strengthen the overall concept.
New 5 minute video pitch
Feedback i was given (summarized by AI)
Overall, my feedback was very positive. My peers and teacher appreciated the clarity and depth of my research, especially my exploration of what play means to young adults and how emotional marketing was effectively used to connect with the audience. They also praised my strong visuals, clear explanations, and engaging delivery, as well as the inclusion of learning in my USP and the creativity shown in my merchandise ideas. However, several comments mentioned that my slides included too much text and could be more visually appealing. I was also advised to slow down my speaking pace, sound more confident, and include more specific details about documentary codes, conventions, and how I will visually represent hustle culture. Overall, my presentation was seen as informative and passionate, with room to improve in presentation design and delivery.
Production proposal



To add on, in my test shot i included a photo of them both running as i felt like it was a great instance of play and how it looks like for childern.


This photo shows how stressful it is to be a student in today's modern society and that is shown by the exam dates via the Macbook screen with a eye-level shot.



This is also meant to highlight more childhood scenarios and demonstrate that children must work and study, and that life isn't all about play. this is an eye level MS shot
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1st adult office shot, shot size: eye level, MS, still movement
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2nd hospitality shot, High level shot, LS size, still movement
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3rd barista shot, MLS, Eye level angle, still movement
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4th teacher shot, Eye level, LS size, still movement
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5th bus stop shot, Eye level, either MLS or LS, still movement
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6th teens shot, LS, Low level angle, still movement
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1st teens studying shot, High shot, MLS or LS, still movement
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2nd friendship shot, Eye level shot, LS size, still movement
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3rd calendar dates shot shot, MLS, Eye level angle, still movement
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4th KIDS text shot, Eye level, LS size, still movement
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5th kids shot, Eye level, either MLS or LS, still movement
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6th studying shot, MLS or MCU, High level angle, still movement
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TEXT
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1st beach shot, Eye level shot, MLS size, still movement
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2nd kids shot, MLS, Eye level angle, still movement
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3rd KIDS text shot, Eye level, LS size, still movement
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4th adults partying shot, Low or high angle, either MLS or MS, still movement
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5th two friends shot, XLS or LS, Eye level angle, still movement
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6th fireplace scene, Eye level, MS, Still movement.
